Marketing, News

AUSTRALIAN automotive professionals are being invited on what is being described as a transformative journey in April to the 21st Shanghai International Automobile Industry Exhibition, being held at the prestigious National Convention & Exhibition Centre, Shanghai. 

The Australian Automotive Dealer Association (AADA) is partnering with the Chinese Automotive Dealer Association and the Canadian Automotive Dealer Association on the AADA Study Tour to Auto Shanghai 2025, from April 23-27 2025.

Organisers are saying the tour promises to be a ground breaking event, combining industry insights, exclusive access to innovation, and unparalleled networking opportunities.

Auto Shanghai 2025 is seen as the epicentre of global automotive innovation. It will offer visitors a unique platform to witness cutting-edge advancements in electric vehicles, autonomous technologies and sustainable mobility solutions. 

The event brings together world-class exhibitors, visionary concepts, and industry leaders to redefine the global automotive landscape. 

AADA convention director Patrick Tessier said China’s automotive market was evolving at an unprecedented pace.

Patrick Tessier

“This study tour offers Australian dealers an invaluable opportunity to explore these developments firsthand, forge international connections, and bring home actionable insights to drive success in their businesses,” he said. 

The AADA Study Tour itinerary offers delegates: 

  • Exclusive access: VIP entry to Auto Shanghai 2025, including EV brand showcases, private OEM presentations, and insider tours of leading dealerships. 
  • Networking opportunities: Connect with global industry pioneers at events like the AADA International Cocktail Reception and the International Fellowship Dinner at iconic Shanghai venues. 
  • Cultural exploration: Immerse yourself in Shanghai’s vibrant culture, from the historic Bund to world-class dining experiences. 
  • Luxury accommodation: Stay at ‘The St Regis’ on the Bund, an iconic hotel offering unmatched comfort and breathtaking views of the Huangpu River and Pudong skyline.

Mr Tessier said the AADA study tour to Auto Shanghai 2025 was more than just a business trip but “an opportunity to gain a  competitive edge in an ever-changing industry”.“With Chinese vehicles reshaping the Australian market and global trends rapidly evolving, this tour equips attendees with the tools and connections needed to stay ahead,” he said.

By Neil Dowling

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