Cox Automotive Australia: What the dealers will get for their money

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THE recently-announced company, Cox Automotive Australia, will give Australian car dealers an unprecedented opportunity to invest in the delivery of products and services over a wide range of activities that dealers pay for in the course of their business on a day-to-day basis.

Traditionally these products and services are delivered by wholly-owned third party companies and dealers have never had the opportunity to get equity in them.

But Cox Automotive has made it clear that in addition to the dealer owners on CarsGuide who retain shares in the newly-formed company, other dealers are going to be offered equity in the new business which covers a wide range of touchpoints for dealers.

Here is a breakdown of the four broad areas the new company will encompass:

Disclosure: Cox Automotive has a minority interest in GoAutoMedia Pty Ltd.

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