Personnel Articles

HINO Australia has appointed Richard Emery, a former CEO and managing director of Nissan Australia, as vice president of Brand and Franchise Development.

Mr Emery is a highly experienced sales, marketing and business development professional with more than 30 years of automotive industry experience in Australia and the Asia-Pacific region.

He also operated Emery Business Consultancy and was the managing director until December 2019 of Melbourne-based automotive services group Motorsport Safety and Rescue (MSR).

Mr Emery also brings experience from his previous roles at Mercedes Benz, Mitsubishi, Audi and Land Rover, and as a board member of the Federal Chamber of Automotive Industries.

Hino Australia president and CEO Sam Suda said he was “excited to welcome Richard to the senior management team at Hino Australia”.

“The launch of the all-new Hino 700 Series has completed five years of new model introductions across our light, medium and heavy-duty range. These new products along with our strong customer focus have contributed to our record-breaking year,” said Mr Suda.

“We are confident that Richard’s experience and expertise will complement those of the broader Hino Australia team in 2022 and beyond.”

Mr Emery’s role in the Brand and Franchise Development division encompasses sales, supply chain, dealer development, product strategy, marketing and bus departments.

He said he was looking forward to joining Sam and the Hino team to drive Hino forward.

“We are well placed following the launch of product updates across the range culminating in the recent launch of the all-new Hino 700 Series,” commented Mr Emery.

“I’m especially looking forward to getting back together with our dealership network, as travel restrictions ease, and to drive the growth and opportunity that the current Hino line-up offers to our business partners and customers.”

Mr Emery started with Hino last week.

By Neil Dowling

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