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Fresh start: Toyota Australia’s new manager of public affairs, Brodie Bott, was recently a senior media advisor at the City of Melbourne council.

TOYOTA Australia has filled a gap in its public relations team, with former broadcaster and corporate communications specialist Brodie Bott taking on the role of public affairs manager earlier this month.

Mr Bott fills the vacancy created when Toyota Australia’s former PR boss Aleks Krajcer left the Japanese car-maker in March. He had been in the position for just over a year.

While Mr Bott’s most recent experience is in corporate communications, he started his career in broadcast and radio journalism, working at the Seven Network, WIN and Southern Cross Austereo.

More recently, Mr Bott spent just under a year as a senior media adviser for the City of Melbourne in its corporate affairs and strategic marketing department, advising the Lord Mayor
among other duties.

Prior to that he spent two-and-a-half years based in Toronto, Canada, working as the communications and media relations manager for insurance provider RSA Canada.

Mr Bott also held the role of corporate communications manager at Ergon Energy in Brisbane, and worked as the media and marketing manager of the Bundaberg Regional Council.

Toyota Australia chief marketing officer Wayne Gabriel said Mr Bott’s experience will ensure he is an asset to the public affairs team.

“There has never been a more exciting time to work at Toyota and Brodie’s background in journalism and extensive experience in corporate communications across a diverse range of industries ensure he is very well placed to lead Toyota’s public relations team,” he said.

Mr Bott will report to senior manager of marketing integration Andrew Wearing, who reports into Mr Gabriel.

He will lead Toyota’s communications team that also includes senior corporate communication co-ordinator Jessie Ghobrial, senior public affairs co-ordinator Kathryn Gardiner, public relations co-ordinator Steph Naylor, senior lifestyle and motorsport consultant James Wang and senior public relations project lead Orlando Rodriguez, who had been acting public affairs manager after Mr Krajcer left.

Mr Bott starts the role halfway through Toyota Australia’s first full year as a full-line importer after the company closed its factory in Altona, Victoria, in October last year.

Mr Krajcer took over the role from Mike Breen, who retired at the end of last year after more than 30 years of service.

By Tim Nicholson

Manheim
MotorOne