Dealerships, News

AUTOMOTIVE service platform Xtime is to be rebranded as ServiceIQ as it rolls out new technology for OEMs and dealers and strengthens its integration with its partners.

The change, effective October 1, 2026, will see parent company Indiqator run the Xtime and ServiceIQ names side by side to give dealers, OEM partners and service teams time to become familiar with the new identity while maintaining continuity with the platform they already know.  

Indiqator CEO Gillian Allen

From January 1, 2027, ServiceIQ will become the platform’s sole identity.

“ServiceIQ is the next chapter for a platform that’s already trusted by dealers and over 13 leading OEMs  across the country,” said Indiqator CEO Gillian Allen.

“This isn’t just a new name, it’s a signal of the investment we’re making in the  technology, partnerships and people behind it.

“This change reflects our commitment to investing in the service retention space. We believe service  teams are more important than ever, and we want to help them do their best work and earn customers who come back.” 

Indiqator chief product officer Callum Coe said, “For our current dealership and OEM partners, nothing changes operationally on day  one, this is the beginning of a significant roadmap packed with value for dealerships”.

Callum Coe, head of product and data at Indiqator

Indiqator engineering manager Craig Woodfinden said, “I’ve worked on Xtime for 10 years, so seeing it become ServiceIQ is exciting”.

“We’re using the rebrand to invest in the foundations, a stronger, faster platform, and bring in newer technology where it makes a real difference for the people using it every day. The industry moves quickly and we want what we build to keep up,” he added.

Indiqator engineering manager Craig Woodfinden

Indiqator product UX designer Kathrin Kohl said that as part of the rebrand, the interface is also being given a facelift.

“Our users have years of muscle memory using this platform, and we are not messing with this,” she said.

“The changes coming are subtle by design,  the workflows remain the same, with a cleaner interface.”

Indiqator product UX designer Kathrin Kohl

The rebrand marks the first of a two-phase transformation. The transition to ServiceIQ, including its new name and visual identity, too effect on October 1, 2026.

This will be followed by the rollout of new features for existing customers.

More details will be revealed in coming weeks as Indiqator unveils upcoming enhancements, outlines its long-term vision for the ServiceIQ platform, and explains what these developments mean for customers and users. 

Indiqator is a leading automotive SaaS business operating across Australia, serving major OEMs, dealer groups and independent dealers. 

Its platform brings together six integrated solutions spanning the full customer lifecycle, from lead management and service scheduling to inventory distribution, dealership websites and finance integration. Indiqator is part of Constellation Software via its operating group Vela.

By Neil Dowling

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