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SWEDISH battery-charging specialist CTEK has appointed Paul Oddy as regional sales manager for Asia Pacific.

Mr Oddy, an established figure in the Australian aftermarket landscape, has joined the CTEK business after more than 20 years in the industry.

The company says Mr Oddy’s strong relationships and knowledge of the local market will prove an asset to its business, in which he will be responsible for CTEK’s consumer and trade products throughout Australia, New Zealand and the broader South East Asia region.

Last year, CTEK launched its new portable battery charging accessory, CS FREE, which combines an adaptive booster, battery charger, smart maintainer and hi-tech power bank in one unit.

The company will also launch its automatic regulated charger, the CS ONE, in September.

Mr Oddy said: “It is a very exciting time to join CTEK. We’re seeing a new range of products come through that are at the forefront of battery charging technology.

“Known as a brand that creates high quality, reliable products, CTEK has always had strong representation in this market.

“The addition of the CS FREE and CS ONE to its consumer range has enabled CTEK to once again gain spotlight with innovative products that are challenging the status quo of how people look after battery health.

“These are essential tools for Australians, particularly as we come out of pandemic lockdowns and truly value the adventure that comes with expansive road and camping trips.”

Mr Oddy joins CTEK following the recent departure of Robert Briggs, who retired from his role as director of sales and marketing, Asia Pacific, following nine years with the brand.

CTEK CEO Jon Lind commended Mr Briggs for his contribution to the success of the company in the Asia Pacific region and welcomed Paul to the role.

“We would like to thank Robert for the considerable value that he has added to the company and the team throughout his nine years at CTEK,” Mr Lind said.

“We are delighted that Paul has chosen to come and join the CTEK brand and we’re looking forward to working with him as we continue to expand our product portfolio and business throughout the region.”

CTEK will be exhibiting at stand H49 at the Australian Auto Aftermarket Expo from April 7-9 2022.

By Neil Dowling

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