Before joining Porsche, Mr Stead worked for BMW Group Australia in a variety of roles over a three-and-a-half-year period, joining in 2013 as a procurement intern before moving up into retail marketing and later spending a year as integrated marketing co-ordinator.
PCA says the retail marketing specialist position, which is run out of the marketing communications department, involves working with the dealer network “to drive best-practice retail marketing strategy and execution”.
“In addition, this role will develop successful local marketing plans and initiatives that will create and deliver an enhanced Porsche brand and customer experience at the local dealership level,” the company said.
By Terry Martin