PORSCHE Cars Australia will host more than 300 Porsches and thousands of attendees next month at its 2026 South Melbourne Porsche and Coffee Festival.

This year, it celebrates 75 years since the first Porsche in Australia was delivered in South Melbourne in 1951.In honour of that delivery, Porsche Cars Australia (PCA) centres in Brighton, Doncaster and Melbourne will curate a centrepiece heritage showcase featuring rare, iconic and historically significant models.

It will highlight both the marque’s global heritage and its uniquely Australian story and is expected to be a major drawcard, attracting passionate Porsche owners, long-time enthusiasts, and visitors eager to experience the brand’s legacy up close.PCA CEO and managing director Daniel Schmollinger said: “The South Melbourne Porsche & Coffee Festival has become a much‑loved gathering for Porsche owners and the broader community.

“Returning to South Melbourne as the event’s naming partner holds special significance for us. “Supporting this festival allows us to honour that history while celebrating our customers, our heritage, and the enduring connection we share with this vibrant community. 

The South Melbourne Porsche & Coffee Festival will be held from 7.30am to 11am on Sunday March 1, 2026 at Clarendon and Bank Streets, South Melbourne. Admission is free.