SUZUKI Australia has promoted Gavin Rolfe to national service operations manager – Automobiles, effective immediately, and appointed Michelle Parsons as national corporate business and fleet development manager, Automobile.
Reporting directly to the general manager, Automobile, Michael Pachota, Mr Rolfe will lead a team dedicated to managing and administering the relationship between Suzuki’s dealer network and Suzuki customers nationally.
His responsibilities include ensuring that all service operations align with Suzuki’s approved policies and standards, maintaining high levels of quality and efficiency, using his extensive expertise to develop strategies that improve service throughput, customer retention and satisfaction, and dealer profitability.
Ms Parsons has three decades of experience in sales and customer service within the automotive industry and brings a wealth of knowledge and expertise that will play a pivotal role in driving Suzuki’s corporate business and fleet growth across Australia.
Suzuki Australia said her proven expertise “will be instrumental in ensuring seamless operations and consistency in customer satisfaction for Suzuki’s fleet customers and corporate clients”.
Before Suzuki Australia promoted him, Mr Rolfe was district aftersales manager in the Southern Region, where he was responsible for aftersales operations and providing essential product and organisational support to the dealer network.
During his six-year tenure in this position, he focused on enhancing customer satisfaction, improving dealer profitability, and ensuring that Suzuki’s aftersales operations adhered to the highest standards as expected by Suzuki customers.
Before his role as aftersales manager, he spent three years as a service and technical advisor, Automobile. In this capacity, he provided national-level technical product support, ensuring that repair quality standards were met, and that Suzuki’s service policies were consistently upheld across all dealerships.
Mr Pachota said: “Gavin has been an integral part of Suzuki Australia’s growth and success over the years. His expertise, dedication, and leadership have consistently driven positive outcomes for our dealers and customers alike.
“Strength in bringing people together, Gavin’s ability to quickly apply a teamwork strategy when problem solving gives me great confidence that he will lead his new team with gusto.
“We’ve got exciting projects in the pipeline, expanding on future technologies and I am extremely confident that Gavin will be a pinnacle leader, delivering exceptional results.”
Announcing the appointment of Ms Rolfe, Suzuki Australia described her as “committed to delivering exceptional service while fostering growth by prioritising business expansion, client satisfaction, and the development of innovative solutions”.
Suzuki Australia national operations manager David Fable said: “I believe she has the commitment to being a key driver of Suzuki’s growth for our corporate business and fleet operations.
“This appointment will enhance and strengthen our dealer network, corporate partners and fleet customers to provide tailored solutions that drive long-term success for all.”
By Neil Dowling













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